Color of the Year 2021!

Read more about the Pantone Color of the Year 2021.
28.12.2020
Color of the Year 2021!

For over 20 years, Pantone's Color of the Year has influenced product design and color in a variety of industries including fashion, home furnishings, industrial and graphic design, and product packaging.

The annual Pantone Color Proclamation is eagerly awaited by the entire world. They continually research and analyze trends in various fields of activity, establishing a color trend that will prevail throughout the year. Designers, marketers and manufacturers willingly use the color of the year in their activities, thereby showing their modernity and timely adaptation to new trends.

In 2019, we saw a trend in coral color: phones, home furnishings, packaging and decor. In 2020, classic blue was proclaimed the color of the year, which also left no one indifferent.

In December 2020, the Pantone Color Institute announced the Color of the Year 2021. Choosing 2 colors for the second time in 22 years, Pantone described the chosen bright yellow and calm gray as independent but complementary, presenting the theme of unity and mutual assistance in today's difficult times. They created a unique pair that has a deep sense of thoughtfulness and an optimistic belief in a sunny day. It's a colorful story that captures deep feelings of thoughtfulness with the promise of something sunny and welcoming.

Ultimate Gray stands for strength, reliability and confidence, while Illuminating Yellow stands for playfulness, optimism and warmth. You need to believe that everything will become brighter - this is important for the human spirit.

A great opportunity to make a small update of your packaging, and we will be happy to help you with this! We will produce custom-made plastic bags with a logo and flexible packaging at a very affordable price.